Insight expert – Qualitative market research

The future has never been harder to predict; yet in these transformative times, opportunities abound for those who have the ability to find them and are bold enough to embrace them. We make brands matter and help businesses progress in this challenging environment. Where profound human insight, foresight and business understanding intersect, we reveal insights into tomorrow’s needs, define meaningful future roles for brands, and turn strategies into reality and progress.

 

Role Description 

Do you have a special fascination for consumer behavior, an entrepreneurial mindset, are analytically sharp and want to make a difference? We are looking for a trend sensitive and curious person to join our team of global changemakers.

If you are experienced within qualitative market research methods and like to be involved from both a practical and strategical perspective in projects, you could be the candidate we are looking for. At Lynxeye you’ll have the opportunity of working with highly motivated colleagues on global accounts and not just deliver amazing insights but to be involved when they create strategical effects.

 

Key areas of responsibility:

  • Conceptualize and conduct studies that generate insights on consumer behavior and customer needs to help further develop and improve our customers’ value proposition, product offering and strategy
  • Managing and coordinating the activities required for successful projects, both independently and as insight lead in a team
  • Responsible for translating findings into clear and actionable insights, pro-actively generate ideas, formulate and communicate recommendations that drive action
  • Serve as a specialist and advisor in the area of qualitative research methods, as well as, managing strategic partnerships within this area   
  • Ensure processes, tools, and documentation are in place to support efficient and consistent ways-of-working as well as developing new methodologies and product offerings to meet existing client needs and to drive new business

 


Skills and requirements:

  • Bachelor’s degree or higher in Marketing, Behavioral Sciences, Economics or similar
  • 3+ years of experience in market research, customer insights or similar
  • Passion for branding, strategic marketing issues and genuine interest for understanding why people act as they do
  • Strong experience working with gathering customer insights and testing ideas/prototypes vs consumers (e.g. focus groups, online communities, customer surveys) 
  • Strong analytical skills
  • Experience of project management
  • Fluency in written and spoken Swedish and English
  • Effective at communicating and explaining insights in simple and memorable ways



About Lynxeye

Lynxeye was founded in 1999 and is a management consulting company with a focus on growth strategy, innovation and design. We create success with a clear purpose. This means that we are exploring future business opportunities based on both a customer and society perspective. With our pioneering tools and our data-driven approach, we can predict what driving forces people and companies will have in the future. And understand why.

With expertise in strategy, consumer insight, sustainability and strategic design, we can create complete change trips and engaging customer experiences.

Today, Lynxeye is a global company. We have customers all over the world and offices in Stockholm, London and Singapore. Our purpose is to create meaningful development.



 

 

Or, know someone who would be a perfect fit? Let them know!

Stockholm

Sergels Torg 12
111 57 Stockholm Directions info@lynxeye.com +46 8 410 209 50

We offer you

  • Professional development

    With challenging assignments and a strong internal feedback culture as well as inspirational input from both internal and external sources, you get the chance to grow and develop together with us in a value driven company.

  • Great people

    We are a flock of passionate colleagues with big hearts who support each other in our work and enjoy each other's company.

  • Influence

    You have the opportunity to come up with new ideas and continuously build and develop Lynxeyes's core products and methods in a stimulating working environment.

  • Responsibility

    As a Brand Management Consultant or Insight Analyst you have a great responsibility to perform at a high level towards your team as well as the client. We believe in learning by doing!

Workplace & culture

Our company culture is strongly influenced by our core values: Perceptive and passionate about customers, talent and results. These core values are the starting point for everything we do, both internally and externally. As our business puts we work in an environment with high demands on quality, recurring deadlines and occasionally high workload. Accordingly we work as a team and support each other. Through several social activities and conferences we also share our knowledge and inspire each other.

Already working at Lynxeye?

Let’s recruit together and find your next colleague.

email
@lynxeye.com
  • Alice Hedlund
  • Andreas Asplund
  • Anna Björk
  • Christian Ihre
  • Ellen Lehtimäki
  • Emma Barrebo
  • Emmy Larsson
  • Erik Thorsén
  • Isabella Argiriou
  • Isabelle Norén
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